Behind-the-scenes advice for busy professionals,
courtesy of Michael Katz, Blue Penguin Development

Year: 2013

  • took some time to display the holiday cards I’ve received on my credenza.

      Why? First, because I like saying “credenza.” But second, because I’ve learned that just because you work alone, it doesn’t mean you can’t partake in ‘the holidays,” the way people in bigger offices do. Find ways to celebrate along with everyone else by displaying cards, decorating your office or taking time off for a…

  • got an e-mail from someone who wants to reuse an article I wrote.

      I said, absolutely. Just two conditions: 1. You can’t change any of the words. 2. You need to include this blurb with the article: Michael Katz is Founder and Chief Penguin of Blue Penguin Development. He specializes in working with solo professionals and, in particular, teaching them how to get better clients, more easily.…

  • am loving a service called SoundGecko.

      I subscribe to lots of blogs, newsletters, etc. Good stuff, but I delete much of it because I just don’t have the time to read it all. With SoundGecko, when I see a post that I want to keep, I click a button in my browser and SoundGecko saves it. Then – this is…

  • turned down an invitation to speak at a business event.

    The people who invited me are very nice and the specifics aren’t that far off from what I often do. But still, it wasn’t quite right.  And so I said, “No thank you.” You’re not obligated to jump at every opportunity put in front of you.  If it doesn’t feel right to you – for whatever reason – you’re allowed to…

  • left myself a voicemail.

      I was driving, and I wanted to make sure I didn’t forget a certain phrase that came to mind. Inspiration evaporates very quickly. I try to pay close attention and make sure I take steps to capture the good stuff!