Behind-the-scenes advice for busy professionals,
courtesy of Michael Katz, Blue Penguin Development

Year: 2020

  • got to my office late.

      And I’m going home early. It’s not that I don’t have things to do, but the normal buzz of emails, phone calls, Zoom meetings, etc., has already quieted down this week. For the first many years that I worked on my own, I didn’t slow down, even when there was little to do. I…

  • disagreed with my designer.

      Mark Tatro of RotateGraphics designs everything for me and for many of my clients. Newsletters, web sites, information products, the banner at the top of this email … everything. I love his work and he always makes me look good (I know what you’re thinking, too bad he doesn’t design faces). But when he suggested a font last…

  • had two unsatisfying interactions.

      The first involved one of the email vendors I use: a 30-minute wait to speak to a human. The second involved my credit card company: don’t get me started. The thing is, these types of interactions are not the exception – we are all forced to deal with big company bureaucracy every day. Which…

  • have done three things.

      I commented on someone’s LinkedIn post. I responded to a newsletter that came to my inbox. I replied to someone who commented on my newsletter. None of these things are going to bring me clients today. And yet, when you do these little things, all day long and every day, there is no more…

  • made a mistake.

      I was on a small group networking call and I asked someone, “What kind of work do you do?” The five-minute-long answer, which I believe had something to do with real estate law, included several detailed descriptions of changing regulations and their implications. Here’s the thing: The point of telling people what you do is not…