… was asked by a prospect, “Why should I hire you?”
I said, “I’m not sure you should. In fact, I think we are about 70% right for each other.”
Two things happened as a result.
First, it broke the ice. Up until then we had been having a pretty formal, prospect-consultant back and forth. She was expecting me to “pitch” to her, and was taken by surprise when I went in the other direction.
Second, we moved on to a frank, authentic discussion. Once she realized I wasn’t trying to convince her of anything, we worked together to see if we were a good match.
We weren’t. I referred her to somebody more appropriate and wished her well.
Did she hire me? No.
But one day in the future, somebody she sends my way – as a result of today’s interaction – will.
Do you publish a newsletter? Read about the 5 reasons many professionals hesitate, here. (Unless you’re too scared to look.)