… closed the door on a prospective client.
Jim and I had a nice conversation about a newsletter for his law firm when he called a few weeks ago.
I sent a follow-up email right afterwards.
And another one a week later.
And one more after that.
No response to any of them!
So today I sent an email wishing him all the best and saying that I assumed he had “moved on to other things.”
You can hang on forever chasing phantom prospects … or you can take control and close the door yourself.
I find the former to be an energy-killer and the latter to be exactly the opposite!