Again.

Instead, it went to South Korean author Han Kang.

I shouldn’t be that surprised. There are millions of writers in the world; coming in first place is no easy thing.

But if the pool of possible recipients were smaller, say, “The Nobel Prize in Short-Form, Somewhat Useful, Occassionaly Funny Email Newsletters Written by Left-Handed Bald Men Named Michael,” I might have a shot.

When it comes to winning – prizes, clients, or anything else – it’s a lot easier to narrow your focus than to get objectively better.