Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

finished up a year-long marketing class.


It was a terrific group of people and I’m now in the process of offering it for the sixth time.

But when I had the idea, one day long ago while eating a bagel (sesame, if that’s helpful), it seemed impossible:

Too big a deal, too many moving parts, too hard to promote … too scary in general.

Now I consider it one of the best things I’ve ever done.

Think big, my friends!