Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

got a new sign-up for my newsletter.


In the field labelled, “How did you learn of this newsletter,” she typed the name of somebody I had lost touch with up until a few days ago, when I emailed him just to say hello.


Or, do you think my “hello email” – which contained exactly zero self promotion, by the way – is what prompted my long, lost friend to share my name with somebody else?

You don’t need to sell yourself at every turn in order to succeed … but you do need to be consistently visible.

Who can you reconnect with today?