Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

have been married for 30 years.

In a row.

To the same woman.

(Between you and me, had I known it was going to last this long, I would have brought more snacks.)

That’s 10,950 days.

The interesting thing is that one at a time, they don’t add up to much.

It’s only when you string them together that they count for something.

Solo and small business marketing is the same way: It’s never the big event that matters. It’s lots of little things, every day, that make a difference.