Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

listened to a telemarketer.

I find it helpful to watch how others try and sell their services, so sometimes I interact with telemarketers.

As is usually the case with these types of calls – whether it’s somebody trying to get you to buy or a charity trying to get you to give – this person felt compelled to do nearly all of the talking.

I find listening to be a much more effective sales approach.

Recommended: Selling with Integrity, Sharon Drew Morgen (affiliate link).

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