Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

made a note in my calendar.


It’s a reminder to check in in 30 days with the 24 people who attended my pricing webinar yesterday.

No agenda, just a quick e-mail that I intend to send, to see which aspects of the webinar they found useful and have been able to put into place. I figure it will take me about half an hour to write it and send it.

The way I look at it, the people who’ve bought something from you in the past are always worth a little more of your attention in the future.