… received a wonderful email note.
It was from someone who just finished one of my classes.
I thanked her, and then did three things:
- I asked her permission to “use your name and an excerpt of what you wrote” as a testimonial (she said “yes”).
- I posted her comment on the page that promotes the class (scroll down to the yellow boxes).
- I filed her email and associated permission in my “testimonials” folder. (In 15 years I’ve never had a testimonial come back to bite me, but if you’re going to use somebody’s words and name, it’s a good idea to keep a record of the permission!).
Receiving praise for your work feels great (I never tire of it).
But using it effectively is what brings more clients.