Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

spent 90 minutes on the phone with a consultant.


Somebody I hired to help me improve the way I organize and market my products and services.

Very painful.

Easy: Just keep doing the same things the same way, over and over again.

Hard: Change the way you do things (even if it’s a better way).

(I’ll keep you posted!)