… spoke with a new independent consultant.
She just left her job and has been working hard to develop products and programs to sell, with a plan to get into consulting after that.
That’s fine, but I think it’s backwards.
The hard part isn’t developing things to sell … it’s finding people who want to buy your things.
It’s much easier to find a handful of clients who pay your thousands, than it is to find thousands of people who pay you a handful (each).
I suggested that getting the consulting business going first might be a better place to start.
There aren’t many people who make a decent living selling things (and the ones who do have a huge list). There are a lot of people who make a decent living selling advice.