… threw out a good story.
I’d like to use it in an upcoming presentation that I’m working on.
But it really doesn’t fit.
But it’s a great story!!
When you have a great story – or image or headline or statistic or joke or – but it doesn’t add to whatever it is you’re trying to communicate, the hardest part is not using it.
Don’t throw it out! Have an “out takes” file and store all of the great but not quite right stories in there. You might be able to find the perfect use for them some time in the future, or they might spark you to new ideas.