Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

turned down a request.


Somebody I have never heard of asked me to review his LinkedIn profile and “provide some feedback.”

I said, sorry, but I can’t do that.

Long ago, I established some rules for myself regarding what I would and would not do for free.

My basic approach is that when it comes to strangers asking for advice, I’ll do anything I could do while driving a car.

That means it’s a specific question or two, not a general, “can you give me some advice.” And it doesn’t involve my reading or looking at anything. Everything else is paid for.

Am I correct in having drawn the line where I did?

No. You might draw it in a different place.

But the point is to draw it somewhere. Absent that, you’ll spend a lot of time wondering and second-guessing yourself.