… was asked about my services.
The question came from a newish client, one who had been referred to me, originally, by our mutual friend, Victoria.
“Our site needs some refreshed copy and I have new products coming to market where we need snappy copy writing. She [Victoria] suggested that you are the best writer she knows, and that I ask if you are interested, knowing you are likely to turn me down to stay focused on blogs and newsletter content. But I thought I’d ask…”
Here’s the thing to notice:
Despite the fact that I am known for newsletter/blog content (so much so that my client assumes that’s all I do), it doesn’t preclude people from asking you to do other, related things – or you, from doing them.
Having a niche is a front door – it brings people to you. But, by having one, it doesn’t mean that’s the only work you’ll ever do.
So, what are you known for?