The newsletter I published last Friday received more comments, direct responses, and thank yous than usual.

The interesting thing is, when I pushed “send,” I didn’t think it was that good.

Sometimes it goes the other way – I publish something I think is great and nobody notices.

In my experience, and for something that happens as frequently as a newsletter, deciding whether or not to publish based on your assumptions of how well it will be received is generally a waste of time.

The value is in the repetition and in getting it done.

As Chuck Berry famously sang, you never can tell.