Behind-the-scenes advice for busy solo professionals courtesy of Michael Katz, Blue Penguin Development

went to the Registry of Motor Vehicles.

 

It’s a cliche, but well earned. And whether it’s anybody’s fault or not, it’s filled with lessons for solos:

Unclear signage

Conflicting information

Uncomfortable seating

Poor communication

Condescension

No WiFi, for crying out loud!

If you can’t identify dozens of ways to outmaneuver your larger competitors, you’re not paying enough attention.